HD Radio, still in the news.

[ image courtesy of PetroleumJelliffe / Flickr ]

HD Radio has been in the news again lately.

A couple of weeks ago, Bridge Ratings released adjusted figures that gauged the public’s awareness of and interest in HD Radio. It found an odd thing — a greater percentage of folks were aware of HD Radio now than in June of 2006, but in that same time frame, fewer people know what it actually does. [?] I can’t say that this bodes well for the big push to make the world aware of HD Radio.

Business Week published an article that summarily beats the dead horse that is HD Radio’s doomed future. More of the same.
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